Panerai

Panerai Panerai Seoul Lotte Store Boutique

Introducing the new Radiomir Perpetual Calendar GMT Goldtech™, where cutting-edge timekeeping meets the Radiomir design....
29/10/2024

Introducing the new Radiomir Perpetual Calendar GMT Goldtech™, where cutting-edge timekeeping meets the Radiomir design.

The Perpetual Calendar is among the most sophisticated and functional complications available for a wristwatch, recognizing the date calendar every month, including leap years.

The Panerai Perpetual Calendar automatically corrects itself until 2399, making this calibre eternal.

Powered by the automatic P.4100 calibre, it features dual barrels for a three-day power reserve, the movement uses an off-center micro-rotor and operates at 4 Hz, measuring only 7mm thick.

The minimalist dial displays minutes, hours, day, date, GMT, and seconds. The reverse shows the power reserve indicator and perpetual calendar details month, year, and leap year for complete readability.

Experience cutting-edge technology in every detail. The new Submersible GMT Titanio Mike Horn Experience Edition is powe...
24/10/2024

Experience cutting-edge technology in every detail.

The new Submersible GMT Titanio Mike Horn Experience Edition is powered by the automatic P.4001/S caliber, featuring high-precision open-worked bridges, each component showcases Panerai's watchmaking expertise and bold design, offering a glimpse into the intricate mechanics.

Ensuring exceptional performance, P.4001/S calibre features a GMT function with an AM/PM indicator, a patented polarized date display and a 3-day power reserve indicator visible on the open case back.

This 47mm timepiece is a mix of high-tech materials. The case is crafted from grade 5 Titanium DMLS, featuring one of the best strength-to-weight ratio being 40% lighter while 60% harder than steel.

The unidirectional rotating bezel is made of Carbotech™, lightweight and robust while offering a distinctive look.

PAM01670 features enhanced water resistance up to 50 bar (~500 meters) a must for a reliable precision instrument designed for modern heroes.

With this timepiece get ready to live an invaluable experience with Mike Horn: 30 lucky owners will get the chance to forge unforgettable memories and test their resilience for a once-in-a-lifetime expedition in Bhutan, side-by-side with Mike Horn.

Discover more at http://ms.spr.ly/6189WHrp7

Experience performance like never before with the new Luminor Quaranta Carbotech™ PAM01526. Engineered for those seeking...
15/10/2024

Experience performance like never before with the new Luminor Quaranta Carbotech™ PAM01526.

Engineered for those seeking style and functionality, this timepiece features a 40mm Carbotech™ case – a material 80% lighter than steel, designed to withstand the most challenging conditions.

With its striking matte green sandwich dial and white Super-LumiNova® X1, readability is ensured even in the darkest environments.

Discover more at http://ms.spr.ly/6186mfrAG

A new milestone for Panerai and the Paneristi community.The Luminor Venticinque PAM02025 was officially unveiled at this...
10/10/2024

A new milestone for Panerai and the Paneristi community.

The Luminor Venticinque PAM02025 was officially unveiled at this year’s P-Day in Kuala Lumpur, celebrating 25 years of shared passion and dedication (2000-2025).

This timepiece embodies the spirit of collaboration between Panerai and its spontaneous dedicated community.

Designed with direct input from Paneristi & inspired by the PAM00127, it features a Brunito steel case, a blue gradient dial, the domed sapphire crystal & a personalized see-trough case-back.

Powered by the P.6000 calibre, it offers a 3-day power reserve and manual-winding movement.

Ready for pre-orders, it's set for release in September 2025.

Discover more at http://ms.spr.ly/6183mxmlJ

Introducing the Luminor Marina Militare PAM1538, exclusively developed for Marina Militare staff, a tribute to the histo...
09/10/2024

Introducing the Luminor Marina Militare PAM1538, exclusively developed for Marina Militare staff, a tribute to the historical partnership between Panerai and the Italian Navy.

Not for sale if you are not part of Marina Militare staff.

In defeat, there is strength. Luna Rossa Prada Pirelli team, we stand by you as you continue to inspire in pushing the l...
04/10/2024

In defeat, there is strength.

Luna Rossa Prada Pirelli team, we stand by you as you continue to inspire in pushing the limits of performance.

Through every challenge the spirit of Luna Rossa Prada Pirelli team remains undefeated.To every crew member who gave it ...
04/10/2024

Through every challenge the spirit of Luna Rossa Prada Pirelli team remains undefeated.

To every crew member who gave it their all, who never gave up, your strength and resilience are a testament to true greatness.

Avanti sempre.

A tough adventure, but an unforgettable effort. Luna Rossa Prada Pirelli team’s journey in the Louis Vuitton Cup was mar...
04/10/2024

A tough adventure, but an unforgettable effort.

Luna Rossa Prada Pirelli team’s journey in the Louis Vuitton Cup was marked by courage, skill, and unwavering determination.

Bravi ragazzi — your dedication inspires us all.

Developed for modern heroes, the Submersible Chrono Navy SEALs Titanio PAM01521 features a water resistance of 500 meter...
02/10/2024

Developed for modern heroes, the Submersible Chrono Navy SEALs Titanio PAM01521 features a water resistance of 500 meters.

This reliable precision instrument comes with two straps option. The first is a bi-material combination of rubber and Camo pattern textile inspired by the AOR1 desert camouflage pattern.

The second strap, designed for diving, is a black accordion rubber that conveys a more understated yet sporty look.

Discover more: http://ms.spr.ly/6181mmyj3

At the heart of the Submersible Chrono Navy SEALs Titanio PAM01521 lies the P.9100/R calibre. Composed of 328 components...
01/10/2024

At the heart of the Submersible Chrono Navy SEALs Titanio PAM01521 lies the P.9100/R calibre.

Composed of 328 components, this complex calibre offers a flyback chronograph function with its vertical clutch and column wheel. It is further enriched with a countdown feature that tracks time before an event or an expected moment.

This automatic calibre boasts a 3-day power reserve housed in two spring barrels.

Discover more: http://ms.spr.ly/6185mmyn7

Tailored for high-performance missions, the Submersible Chrono Navy SEALs Titanio PAM01521 features a robust 47mm case m...
30/09/2024

Tailored for high-performance missions, the Submersible Chrono Navy SEALs Titanio PAM01521 features a robust 47mm case made of Titanium DLC allowing an optimal strength-to-weight ratio & a singular look.

The unidirectional rotating bezel is enriched by a ceramic disk reinforcing its design, great for those who seek adventure.

Discover more: http://ms.spr.ly/6187mYhR1

At the heart of the Submersible QuarantaQuattro Navy SEALs PAM01518 lies the automatic P.900 calibre, offering 3 days of...
27/09/2024

At the heart of the Submersible QuarantaQuattro Navy SEALs PAM01518 lies the automatic P.900 calibre, offering 3 days of power reserve. This slim, 4.2mm thick movement is known for its accuracy and resilience.

Featuring an interchangeable strap system, this timepiece comes with two straps. The first is a bi-material combination of rubber and Camo pattern textile inspired by the Navy SEALs AOR1 military desert camouflage. The second strap, designed for diving, is a black accordion rubber that conveys a more understated yet sporty look.

Discover more: http://ms.spr.ly/6186m5dsA

26/09/2024

Crafted with elite military force in mind, the Submersible QuarantaQuattro Navy SEALs PAM01518 merges rugged functionality with Panerai's signature style—built to thrive in extreme conditions.

With its robust 44mm case and unidirectional rotating bezel, this watch ensures precise tracking of immersion time, making it the ultimate tool for those who dare to push limits.

The small seconds counter, inspired by a target, captures the precision and mission-focused spirit that defines the Navy SEALs.

Discover more: http://ms.spr.ly/6181m5XEl

The Submersible QuarantaQuattro Navy SEALs PAM01518 merges the robustness of military design with the refined technicity...
24/09/2024

The Submersible QuarantaQuattro Navy SEALs PAM01518 merges the robustness of military design with the refined technicity synonymous with Panerai.

This reliable precision instrument is encased in a 44mm brushed stainless steel case offering both durability and a sleek look.

The sand colored Super-LumiNova® ensures clear readability even in low-light conditions, making it the ideal companion for the toughest conditions.

Discover more: http://ms.spr.ly/6185mjfJW

The Submersible QuarantaQuattro Luna Rossa PAM01681 is limited to just 137 pieces, crafted to be a coveted collector’s i...
22/09/2024

The Submersible QuarantaQuattro Luna Rossa PAM01681 is limited to just 137 pieces, crafted to be a coveted collector’s item that celebrates the sophisticated aesthetic of the AC75 boat with its striking silver sun-brushed dial.

As the team prepares for the finals, this timepiece symbolizes precision and innovation in every detail.

Discover more: http://ms.spr.ly/6188mkEug

In the spirit of Italian legacy, Luna Rossa Prada Pirelli team takes on the finals of Louis Vuitton Cup. The Submersible...
21/09/2024

In the spirit of Italian legacy, Luna Rossa Prada Pirelli team takes on the finals of Louis Vuitton Cup.

The Submersible GMT Luna Rossa Titanio PAM01507 stands a tribute to the resilience of modern heroes, crafted for excellence in every wave.

The timepiece features a 42mm case made from Grade 5 titanium, renowned for its remarkable lightness and strength.

Discover more: http://ms.spr.ly/6180mkEKY

Bravi ragazzi!Luna Rossa Prada Pirelli team flies into the finals of Louis Vuitton Cup, embracing the challenge ahead. T...
20/09/2024

Bravi ragazzi!

Luna Rossa Prada Pirelli team flies into the finals of Louis Vuitton Cup, embracing the challenge ahead.

The Submersible QuarantaQuattro Luna Rossa Ti-Ceramitech™ PAM01466 embodies the spirit of innovation and endurance that defines two Italian legends of the sea, featuring a cutting-edge material that delivers impressive performance.

Discover more: http://ms.spr.ly/6186mkE6q

Address

2F, Lotte Department Store AVENUEL, 73, Namdaemun-ro, Jung-gu
Seoul
4533

Opening Hours

Monday 10:30 - 20:00
Tuesday 10:30 - 20:00
Wednesday 10:30 - 20:00
Thursday 10:30 - 20:00
Friday 10:30 - 20:00
Saturday 10:30 - 20:00
Sunday 10:30 - 20:00

Telephone

+8221186256

Website

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