Racing Champions

06/01/2026

A New Generation of Pickup

The 1997 Ford F-150 marked the beginning of a new era for America’s best-selling truck. Designed to meet the needs of a changing market, it combined the capability truck owners expected with new levels of comfort, technology, and refinement.
 
This all-new generation introduced a more spacious interior, improved ride quality, and Ford’s new Modular V8 engines. It also featured improvements making it more versatile for both work and everyday driving. These advancements helped set the standard for what modern pickups would become.
 
More than just a redesign, the 1997 F-150 represented Ford’s vision for the future of the pickup truck. Its blend of utility, performance, and comfort made it a milestone in F-Series history and a vehicle that continues to be appreciated by truck enthusiasts today.
 
Now, this iconic pickup arrives in the 3-car Racing Champions 2026 Release 1 set, featuring Version A + B releases alongside the Gold Strike chase variant.
 
Get yours exclusively at Target and add a true truck legend to your display!
 

05/26/2026

The Crown Jewel of Cruising
 
Long, low, stylish, and unmistakably American — the 1964 Chevy Impala captured the spirit of an era built on chrome, horsepower, and weekend cruising.
 
Whether it rolled off the line as a boulevard cruiser or a tire-shredding SS 409, the ’64 Impala became one of Chevrolet’s most iconic full-size machines. With sleek body lines, aggressive stance, and powerful V8 options, it balanced comfort and performance in a way few cars of the era could.
 
Over time, the Impala evolved into far more than transportation. From drag strips to lowrider culture, from classic rock to hip-hop, the ’64 became a symbol of individuality, style, and craftsmanship. Its influence stretched across generations and communities, earning legendary status among collectors and enthusiasts alike.
 
Today, the 1964 Impala remains one of the most celebrated classics ever produced — and a must-have centerpiece in any die-cast collection.
 
Get yours exclusively at Target!
 

05/18/2026

Chrome, Fins & The American Dream 🇺🇸
 
Few vehicles capture the spirit of 1950s Americana quite like the 1957 Chevy Bel Air. Immortalized through Hollywood, hot rod culture, Rock ’n’ Roll, and neon-lit drive-ins, the ’57 Bel Air became more than just transportation — it became a symbol of optimism, freedom, and style.
 
Whether cruising as a hardtop coupe, convertible, sedan, or wagon, the Bel Air delivered V8 performance with Chevrolet’s legendary “Super Turbo Fire” engine while bringing premium styling within reach of everyday American families. Nicknamed the “poor man’s Cadillac,” it blended chrome-heavy luxury with attainable performance and quickly earned its place as an automotive icon.
 
Now, that same nostalgic spirit arrives in the 3-car Racing Champions 2026 Release 1 set, featuring stunning Version A + B releases alongside their Gold Strike chase variant. Instantly recognizable, this release is a must-have centerpiece for die cast collectors and classic car enthusiasts alike.
 
Available now exclusively at Target! Find your dream car.
 

04/25/2026

Mopar Legends: The RAMCHARGERS Era Lives On
 
The ‘60s and ‘70s drag racing era was born from experimentation—and few pushed harder than the Ramchargers. With Chrysler backing and crazy power, they helped transform raw ideas into a new kind of drag racing machine.
 
This Plymouth Barracuda Funny Car carries that legacy forward, wearing a striking Ramchargers tribute livery that blends early Mopar innovation with the wild, unmistakable presence of a true Funny Car. And of course, we’ve got to show the Gold Strike chase variant.
 
This piece captures the attitude, innovation, and dominance that made Mopar a force on the strip.
 
Available now exclusively at Target! Did you strike gold, or is the chase still on?
 
  exclusive

04/17/2026

Hunt the Grey. Chase the Gold. Pony Car Power.

This week’s second spotlight lands on the 1970 Chevy Camaro RS in its sleek Version B metallic grey variant, and a sneak peek at the "Gold Strike" metallic chase version!

A true icon of the era, the ’70 Camaro RS blends classic American muscle with refined, Euro-inspired styling. Part of the latest Racing Champions 3-car release, this Camaro pairs perfectly with this week’s Nova to complete a standout Version B Chevy lineup.

Available now exclusively at Target. Get yours!

04/14/2026

COCOA CRUISER

This week we’re featuring the 1969 Chevy Nova in its beautiful Version B metallic brown variant, and a sneak peek at the "Gold Strike" metallic chase version as well!

Part of the recent Racing Champions 3-car release, this ’69 Chevy Nova is simple yet seductive, and rooted in the golden age of American Muscle.

Have you struck gold at your Target yet?

04/03/2026

Candies & Hughes

Years before there were today's multi-car professional teams in drag racing, there was the team of Paul Candies and Leonard Hughes, and what they accomplished in drag racing truly is the stuff of legends. All you have to do is look back at the final round photos of the 1970 Gatornationals and you’ll see what we mean. Two Plymouth Barracudas lined up to determine the first Funny Car champion at the race, and when it was all over, Leonard Hughes took the win over teammate Larry Reyes. Leonard, driving his brand new 1970 “Flopper”, got the win… What a weekend! What a car!

We’re proud to present our newly released 1:64 Candies & Hughes 1970 Barracuda FC in its beautiful Blue livery and its Gold Strike chase version!

Part of a 3-car set with a version A + B, this legendary Cuda is available now, exclusively at Target!

Stay tuned for a look at Version B!

04/02/2026

April 2026 LAUNCHES - Spacecraft and Die-cast - Round 2 Product Spotlight
Prepare for liftoff as we go through the latest and greatest new releases!

In 1:64 die-cast we've got a load of new Johnny Lightning releases AND the return of Racing Champions Mint! But the model kits are where it really gets out of this world, with a new NASA launch and 2 new automotive/pop-culture kits!

Click on the link below OR check out the video on our Round2foryou Youtube channel!

https://youtu.be/GUEcuUqgj9A

03/30/2026

Let’s Tour the Lionel Headquarters! – Concord, NC

Jamie Hood, Aaron Skinner, Mike Groothuis, and Chad Reid head down to Lionel to meet up with the other half of our new Lionel Brands Group partnership! Lionel President Howard Hitchcock gave us the full tour of the facility from Engineering, Product Development, Creative, and even the Lionel hometown retail store! Join us as we take in the trains and automobiles, from state-of-the-art O-gauge goodness to the coolest NASCAR die-cast around!

Welcome to Lionel Brands Group!

Jamie Hood, Aaron Skinner, Mike Groothuis, and Chad Reid head down to Lionel to meet up with the other half of our new Lionel Brands Group partnership! Lione...

03/27/2026

A Pony Car with Presence

Racing Champions returns to Target with a brand-new assortment hitting pegs now!

Continuing our sneak peek reveal, we present the newly-released 1970 Chevy Camaro RS in its beautiful Green Version A variant, and its Version A Gold Strike chase car! The first year of the 2nd Gen Camaro introduce the perfect blend of raw American muscle and European-inspired styling to really take command of the road. Part of a 3-car set with a version A + B, this Camaro joins last week’s Nova to make for a perfect Chevy duo!

Stay tuned for more reveals in this all-new Racing Champions release!