Blake Simmons-SFJ

Blake Simmons-SFJ Helping you celebrate life's greatest moments with fine jewelry and watches! In 2008 Blake married his lovely wife, Jill, and they have two sets of twins.

Blake loves the jewelry industry and has been working closely with his father since the young age of 17. He graduated from Boise State University in 2011 with a degree in Entrepreneurial Management and Marketing. Blake has completed in-depth trainings with Breitling, Tag Heuer, Hearts On Fire and William Henry and uses his knowledge and experience to continue building the family business. When not helping run the store they are together outdoors enjoying all things Idaho has to offer.

Breitling showing out with the Navi lately! In love with this new limited edition color-way!
02/25/2026

Breitling showing out with the Navi lately! In love with this new limited edition color-way!

Some things don’t need an introduction! More to come!
02/24/2026

Some things don’t need an introduction! More to come!

12/03/2025
10/15/2025
Color of the week! 🟡 The Oris BIG crown pointer date in sunshine yellow is sure to put a smile on your face 😎
09/04/2025

Color of the week! 🟡 The Oris BIG crown pointer date in sunshine yellow is sure to put a smile on your face 😎

The Yellow Endurance Pro Breitling - lightweight, casual and built for everyday wear.
09/02/2025

The Yellow Endurance Pro Breitling - lightweight, casual and built for everyday wear.

Fashion and function, in formation.
08/17/2025

Fashion and function, in formation.

Raise the flag - Raise the limits! At an airshow but this shot had to happen in the hanger!
08/16/2025

Raise the flag - Raise the limits! At an airshow but this shot had to happen in the hanger!

Watch of the day at the Magic Valley Air Show! Super Avi Mosquito ✈️🪂🇺🇸
08/16/2025

Watch of the day at the Magic Valley Air Show! Super Avi Mosquito ✈️🪂🇺🇸

Super Avi Sunday with the B04 GMT Corsair Tribute - 🛫
07/27/2025

Super Avi Sunday with the B04 GMT Corsair Tribute - 🛫

Loved this beautifully spec’d E-Ray at Vette Fest 2025 - it was great to support more of our community friends at their ...
07/25/2025

Loved this beautifully spec’d E-Ray at Vette Fest 2025 - it was great to support more of our community friends at their recent Vette Fest! So many wonderful friendships and conversations. Pops even left with his long lost 81’ Corvette! We had a great time! Thank you to Jeff Brown and the crew!!

Address

1220 N Olive Avenue
Meridian, ID
83642

Opening Hours

Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm
Saturday 11am - 5pm

Telephone

+12088882799

Website

http://www.idahowatchcollective.com/

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