Shelly's Jewels

Shelly's Jewels Shelly's specializes in sales and special orders of Fine Diamond, Gold, Platinum and Silver Jewelry.

We also pay top dollar for any unwanted Gold, Platinum, Silver or other jewelry. Shelly's Jewels, opened in the West End, of Long Branch, NJ after the owner Rashelle Ryant, better known as "Shelly" decided she no longer wanted to commute from Paramus, NJ where she had her jewelry business since the 90s. All-in-All Shelly has been in the jewelry business for over 40 years, designing, repairing, an

d appraising, jewelry of all kinds, and even specializing in redesigning all old gold silver platinum and diamond jewelry as well as restringing pearls and beaded jewelry.

Not your everyday jewelry—and that’s the point. Wear the fun jewelry ✨🌀💍
09/06/2026

Not your everyday jewelry—and that’s the point. Wear the fun jewelry ✨🌀💍

Proof diamonds go with everything… even scrubs 💎🩺👚🫀
09/04/2026

Proof diamonds go with everything… even scrubs 💎🩺👚🫀

This combo deserves a permanent spot in the rotation ✨
09/04/2026

This combo deserves a permanent spot in the rotation ✨

Your bracelet stack called… it’s ready for an upgrade ✨🍀🤍Mix, match & make it yours with Shelly’s Jewels 💎
09/03/2026

Your bracelet stack called… it’s ready for an upgrade ✨🍀🤍
Mix, match & make it yours with Shelly’s Jewels 💎

09/02/2026

✨ NEW ARRIVAL ✨ one piece, two ways 💎
wear it as a necklace, then transform it into a bracelet for a whole new look. basically, you’re getting two pieces in one 🤭🛍️ come grab yours before they’re gone!

09/02/2026

pretty from every angle 😉✨💎🍀

The art of the perfect layer ✨💎Mix, match & layer your favorites to create a necklace stack that’s completely you. 🤍    ...
08/29/2026

The art of the perfect layer ✨💎
Mix, match & layer your favorites to create a necklace stack that’s completely you. 🤍

The art of the perfect layer ✨💎Mix, match & layer your favorites to create a necklace stack that’s completely you. 🤍    ...
08/29/2026

The art of the perfect layer ✨💎
Mix, match & layer your favorites to create a necklace stack that’s completely you. 🤍

Handmade with a little piece of summer in every detail 🐚🌊☀️ Jewelry that lets you carry the beach with you through every...
08/28/2026

Handmade with a little piece of summer in every detail 🐚🌊☀️ Jewelry that lets you carry the beach with you through every season. 🤍

08/28/2026

Skipped grocery shopping & went to shellys instead 💁🏽‍♀️💎✨

Address

605 2nd Avenue
Long Branch, NJ
07740

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 6pm
Sunday 11am - 5pm

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