02/01/2025
Well, 2025 has certainly been a doozy so far! Honestly, talking about jewelry when the world feels heavy is tricky. Not to mention finding time for Instagram posts when both kids are home with the flu. 😩
But if there’s one thing I’ve learned as a small business owner, it’s that now more than ever, supporting independent businesses matters—the ones who provide for their families, care about the planet and their communities, and pour their hearts into creating something meaningful.
I’ve also been contending with a unique challenge as a fine jewelry business owner: the historic, record-breaking gold market. Since Aiden Jae officially launched two years ago, gold has risen by over 50%—and it’s still climbing. I’ve held off on adjusting prices for as long as possible, but to keep Aiden Jae going, I have to make some changes.
📢 Starting Monday, our prices will increase to reflect the current gold market.
The good news? If you’ve already made a purchase, your investment has officially paid off! And if there’s something you’ve had your eye on, this weekend is your last chance to shop at 2023 prices.
✨ Bonus: Take 15% off all Ready-to-Ship styles with code SAVE15 through Sunday at 11:59 PM PST.
As one savvy shopper to another, I highly recommend thinking beyond Valentine’s Day—Mother’s Day, graduations, birthdays, a gift to yourself (because you’re awesome)… Gold is always a timeless choice, especially when you have an opportunity this valuable.
💛 Thank you for supporting small, shopping thoughtfully, and being part of this journey.
TL;DR: Shop now for 15% off Ready-to-Ship styles and 2023 pricing before Monday!