Southern Diamond Company

Southern Diamond Company Where Luxury Meets Local Charm. ✨
Monday-Friday 10am-6pm

06/01/2026

Are you Team Citizen or Team TAG Heuer? 👀⌚
From everyday reliability to Swiss-made performance, these timepieces bring style, precision, and serious wrist game. Whether you’re upgrading your daily watch or adding to your collection, we’ve got the perfect timepiece waiting.

Our Citizen collection is on closeout—35% OFF while supplies last! Don’t miss your chance to score a great watch at an even better price.

Pearl season is officially here! 🤍✨ With June’s birthstone taking center stage, we’re swooning over these one-of-a-kind ...
06/01/2026

Pearl season is officially here! 🤍✨
With June’s birthstone taking center stage, we’re swooning over these one-of-a-kind pearl and turquoise creations handcrafted by our in-house jeweler. From dreamy coastal vibes to bold Southwestern flair, no two pieces are exactly alike 💙🌵

Custom, colorful, and full of personality—just the way we like it. Which combo are you reaching for? 👀✨

05/29/2026

As June approaches, Pearls are having their main character moment ✨

Classic never looked so good 🤍 From elegant pearl necklaces to timeless pearl earrings, these beauties add the perfect touch of sophistication to any look. Dress them up, layer them, wear them every day — pearls do it all ✨

Berry chic 🍓✨A pop of color never hurt anybody 💜✨ This Louis Vuitton Mylockme Chain Crossbody Bag in Berry is the perfec...
05/29/2026

Berry chic 🍓✨

A pop of color never hurt anybody 💜✨ This Louis Vuitton Mylockme Chain Crossbody Bag in Berry is the perfect mix of sophisticated and statement-making.

Luxe leather, sleek hardware, and the ultimate hands-free style for day-to-night wear 👜💫

$1️⃣,4️⃣6️⃣9️⃣

05/28/2026

Casually flexing a pair of Richard Mille’s… 👀⌚

Not one… TWO Richard Mille timepieces passing through the store 🤯🔥 Bold engineering, unmatched craftsmanship, and the kind of wrist presence that stops conversations instantly. Which one are you choosing? ⌚✨

Not your average diamond earrings ✨For the ones who love their sparkle a little different 💎✨ These unique lab diamond ea...
05/28/2026

Not your average diamond earrings ✨

For the ones who love their sparkle a little different 💎✨ These unique lab diamond earrings bring modern design and major shine together for the perfect statement look. Bold, elegant, and impossible to overlook 🤍 Which pair would you wear first?

05/27/2026

Because your jewelry deserves a home as pretty as it is ✨

From adorable ring boxes to elegant keyed jewelry boxes, we’ve got the perfect place to keep your sparkle safe 💎🔑 Stylish, practical, and gift-worthy—because every treasure deserves a special spot. ✨

BOX $40
RING $10

Stack it, layer it, love it ✨💛The bracelet trend that never goes out of style ✨ Our 14kt yellow gold-filled elastic bead...
05/27/2026

Stack it, layer it, love it ✨💛

The bracelet trend that never goes out of style ✨ Our 14kt yellow gold-filled elastic beaded bracelets range from 2mm to 6mm, making them perfect for creating your dream stack. Wear them solo for a minimal look, mix and match sizes, or pair them with your favorite watch for effortless everyday style ⌚💛

The more, the merrier when it comes to stacking ✨

Ranging from $6️⃣5️⃣ to $1️⃣5️⃣5️⃣

Some classics never miss ✨⌚Timeless elegance with just the right amount of sparkle 💛✨ This 2012 Rolex Datejust 31 featur...
05/26/2026

Some classics never miss ✨⌚

Timeless elegance with just the right amount of sparkle 💛✨ This 2012 Rolex Datejust 31 features a radiant gold dial, dazzling diamond bezel, and a classic two-tone Oyster bracelet—a combination that never goes out of style. Sophisticated, versatile, and ready for its next wrist. ⌚💎

$8️⃣,2️⃣5️⃣0️⃣

05/22/2026

The hoops you’ll wear on repeat ✨
Easy, everyday sparkle starts here 💎✨ These sterling silver plated hoops are the perfect grab-and-go accessory — and they’re even better during our Memorial Day Sale 🇺🇸 Stop in Thursday & Friday before your favorites are gone 👀

Address

112 W Main Street
Benson, NC
27504

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 2pm

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