An ACRA-registered entity that has been operating for 7 years 6 months in Singapore since its incorporation in 2013. Officially, TIME TO HIJRA is registered as Sole Proprietor with its address in District 16 (Bedok, Upper East Coast, Eastwood, Kew Drive), primarily operates in the sector of "RETAIL SALE OF WATCHES AND CLOCKS", SSIC code - 47733. Our mission is to create a value for service in term
s of rising demand to sell and distribute affordable, quality counterclockwise watches and bespoke wall clocks in Singapore. The journey began when we received abundance of support from selling these unique timepieces to close friends and acquaintances from Ramadan Flea market at Tanjong Katong Complex. The community was very responsive and we discovered that the product value of counterclockwise has great potential to be marketed locally here in Singapore. With product brands distributed, Time To Hijra actively participated at Singapore trade exhibitions to showcase and market our collections. Timely marketing on social media like Facebook, Instagram and its own website has very much significant impact. This indeed proved to be another turning point for the demand of Time To Hijra as a timepiece retailer. In the second quarter of 2015, Time To Hijra officially opened a counterclockwise timepiece retail store at East Village Mall located near Simpang Bedok. The mission is to step up our marketing strategies and to strive in continuing to educate the masses on why counterclockwise matters to the Malay Muslim community. We continued to learn to design and produce our in-house models on that same year. Debut Collection: Vortex Limited Edition
~ (Launched at CelebFest YES! 2016)
2nd Collection: The Sacred Edition Sui Generis 1440H
~ (Launched at The Grand Bazaar 2018)
3rd Collection: The Revere Edition Sage Ladies
~ (Launched at The Spiritual Summit 2019 by Safinah Institute)
4th Collection: The Special Edition Sui Generis 1441H
~ (Launched at CelebFest YES! 2019)
5th Collection: É Surge Edition
~ Designed & Drafted during Singapore's Circuit Breaker (7 April ~1st June 2020) to manage and curb the Covid-19 Pandemic.
6th Collection: Eunoia - Elegance Redefined
~ 2022 Collection
7th Collection: TERTIUS - The Sacred Edition 1443H
~ 2022 Collection
8th Collection: Gen2 Vortex Limited Edition
~ A 10 Year Anniversary Collection
Uniqueness of counterclockwise! Product Quality -
Time To Hijra prioritizes the highest quality of timepieces. We strongly believe that our community deserves the best designs and quality timepieces. Leveraging as an Exclusive Counterclockwise Gallery –
We are very particular with the presentation and handling of our timepieces. To maintain our professional attitude and brand image, we benchmark our service and presentation with luxury watch brands worldwide. A rare product in the local market –
We do not deny that counterclockwise timepieces are not readily available anywhere else. That was where our social media hashtag was born. Another added advantage is that our collections changes almost quarterly. Business Challenges in marketing counterclockwise timepieces -
Since we started business in 2012 to present, many new customers felt extremely awkward to read the time because of the unfamiliarity and resistance to step out of their comfort zone with this counterclockwise movement. With our research and findings over the years, we manage to subtlely re-educate and increase the awareness based on scientific evidences and the positive benefits that matters from counterclockwise. With that being demonstrated, we received more recurring customers which recommended us to their spouses, friends and families around the world. Time To Hijra has also served customers worldwide specially from Australia, Africa, Brunei, Dubai, India, Malaysia, Palestine, Pakistan, United Kingdom and Switzerland. We are truly honoured to be of service to a Singaporean customer as young as 21 years old who collects all our timepiece collections! To reward our customers, we have a structured loyalty program with an award winning cloud loyalty software by Advocado. (www.advovado.me)
The Prograde Loyal3 program entitles returning customers to enjoy 5% to 20% Off Loyalty discounts and receive a FREE Birthday Timepiece gift from us. It is indeed ! Our collections are pretty awesome which makes souvenirs, birthday gifts and dowry gifts to a different level and whole new meaning of what gifts are all about. What matters most is to !
