Alice Sunderland

Alice Sunderland �Winner of the INSTORE Design Awards 2022 - Best Personalized Jewellery
�Jewellery Brand to capture YOUR Everlasting Moments
�Amsterdam & Antwerp

💎 Your story, captured in a unique jewel
💍 Custom engagement rings & memory jewellery
🏅 INSTORE Design Awards Winner
📍 Ateliers in Amsterdam & Antwerp | By appointment
📩 DM for a personal design

04/09/2026

One of my favourite parts of the design process… ✨

After hearing her story and wishes, I created three different designs, each one inspired by her and the story she wants her jewel to tell.

And then comes this moment: presenting all three for the very first time.

Which one will she choose? 💍

A little work, a little pleasure… Paris ✨Last weekend, I travelled to Paris for a client meeting and decided to turn it ...
20/08/2026

A little work, a little pleasure… Paris ✨

Last weekend, I travelled to Paris for a client meeting and decided to turn it into a few days away.

Paris is always inspiring to me, especially when it comes to jewellery. I always love walking around Place Vendôme and seeing the beautiful maisons.

We also visited Atelier des Lumières. I love seeing how art, colour and light can completely transform a space.

And of course, there was plenty of time for pleasure too. We cruised the Seine in the afternoon. We had some lovely dinners and simply enjoyed being in Paris.

The perfect combination of work, pleasure and a little time away✨

Today I received the key to my new atelier in Lage Vuursche 🔑✨A special milestone that I’m incredibly happy about.For qu...
01/07/2026

Today I received the key to my new atelier in Lage Vuursche 🔑✨

A special milestone that I’m incredibly happy about.

For quite some time, I had been looking for a place in the heart of the Netherlands.

My clients come from all over the country, and I wanted to create a place where I could welcome them in a calm and inspiring setting.

A beautiful location surrounded by nature, where stories, wishes, and everlasting moments are transformed into bespoke jewels.

I’m incredibly grateful that this place came into my life and look forward to starting a new chapter from this special location 💎

28/05/2026

After selling her company, she didn’t want a handbag or a watch.

She wanted a piece that symbolized her path.

The diamonds in this necklace intentionally vary in size.
As a reflection of the different phases in her life and entrepreneurship.

Because success rarely follows a perfect straight line.

A custom-designed necklace inspired by her story 🤍

08/05/2026

This engagement ring began with her birthstone.

A blue sapphire.
For the month of September.

Chosen with meaning.
Designed around her story.

From the first sketch
to craftsmanship and refinement.
Every detail was created to make this ring truly personal.

Because the most meaningful designs are not only beautiful…
They tell her story 💎

10/04/2026

Fifteen years of capturing moments in jewelry.

For the past fifteen years, I’ve been translating those moments into jewelry.

To celebrate this milestone, I’m creating a new edition of the Moment Ring.
Together with you.

If you’d like to be part of it, send me a message with the word ‘MOMENT’ 💌
I’ll share the personal design page with you.

31/03/2026

✨ How the Moment Ring came to life ✨

It started with the Calendar Ring.
A way to capture an entire year in diamonds.

But soon, a new question came up…

Could we capture a special day within a single month?

That’s how the Moment Ring came to life.

The same concept, in a new form.

A month, translated into diamonds.
With one colored stone that marks your special day.

Which day would you carry with you forever… 💎

Adres

Keizersgracht 241
Amsterdam
1016EA

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