Ethos Watch Boutiques

24/10/2026

22/10/2026

A journey into the world of the Rolex Submariner.

At the Submariner Exhibition, Pranav Saboo, CEO of Ethos, shares his thoughts on the experience and the significance of bringing the story of this iconic timepiece closer to collectors and watch enthusiasts.

From its pioneering origins to its enduring legacy, explore the history, innovation and timeless design of a watch that has redefined underwater exploration and left an indelible mark on the world of horology.

Experience the Rolex Submariner Exhibition at The Chanakya, New Delhi, from 22nd to 25th October.
Register via the link in bio

22/10/2026

GPHG 2026 was nothing short of extraordinary.

Bringing the Grand Prix d’Horlogerie de Genève exhibition to India was a moment of profound significance for Ethos. Over four days in Mumbai, 84 exceptional timepieces across 14 categories brought the finest expressions of contemporary watchmaking to Indian shores.

More than an exhibition, it was a celebration of horological artistry, innovation and the pursuit of excellence. An opportunity to bring India closer to the world of fine watchmaking, foster a deeper appreciation for the craft, and create meaningful connections within the global horological community.

At Ethos, our vision has always been to elevate the culture of horology in India. Hosting GPHG 2026 marks an important chapter in that journey, strengthening our commitment to taking Indian watchmaking appreciation to greater heights.

Here’s a glimpse into the madness those four days were!

22/10/2026

JACOB & CO.

A tribute to Lord Ram, brought to life through exceptional horology.

The Jacob & Co. Astronomia ‘Shri Ramchandra’ is a remarkable interpretation of devotion and watchmaking artistry, inspired by Lord Ram, Lord Hanuman and the Ayodhya Ram Temple.

Set in an 18-karat rose gold case, the timepiece brings together intricate figurines, a rotating blue lacquered Earth, a one-minute flying tourbillon and an orange fire opal dial. At its centre, an orange Jacob-cut cubic zirconia represents the sun, while a blue neoralite base features a mandala pattern.

Powered by the in-house manual-winding calibre JCAM42, with a 48-hour power reserve, this exceptional creation is limited to just three pieces worldwide.

A timepiece where faith, symbolism and extraordinary craftsmanship converge.

Discover Jacob & Co. exclusively at Ethos.

20/10/2026

Another day, another fantastic wrist check from Ranbir Kapoor!

Spotted for the second time this week wearing Jacob & Co., Ranbir arrived at the premiere of his upcoming film Ramayana wearing the Jacob & Co. Sher-e-Punjab.

A timepiece that reflects a taste for the bold and the extraordinary, much like Ranbir himself. With its distinctive design and unmistakable presence, it makes for a fitting wrist choice for an actor stepping into one of the most iconic roles in Indian mythology.

Watch Specs: 44 mm skeletonised titanium case, hand-wound JCAM02 calibre, 48-hour power reserve and a blue honeycomb-textured rubber strap. Limited to just 50 pieces worldwide, the Epic X Sher-e-Punjab features the Roaring Lion, Khanda and Ek Onkar motifs engraved on its vertical bridges.

JACOB & CO.

19/10/2026

The Lady-Datejust pays homage to pioneering women who have served as the inspiration for the creation and development of this unique timepiece. It bears witness to our times, to the artists, sportswomen and explorers who embody this iconic watch and all it represents: dedication, elegance, courage and performance.

16/10/2026

On Ranbir Kapoor’s Wrist: Jacob & Co.

At last night’s Ramayana premiere, Ranbir Kapoor was spotted wearing the Jacob & Co. Epic X Ram Janmabhoomi Edition.

Featuring a 44 mm case and a manual-winding calibre, the timepiece reflects the brand’s distinctive approach to contemporary watchmaking.

Discover the timepiece at Ethos.

13/10/2026

A legacy forged in the depths. An icon that continues to shape the world of watchmaking.

Discover the story of the Rolex Oyster Perpetual Submariner through an exclusive exhibition in New Delhi, exploring the timepiece’s evolution, pioneering spirit and the engineering that has cemented its place in horological history.

Presented by Ethos in association with Rolex, the exhibition offers a closer look at the milestones, intricate details and enduring design of a watch born to explore the unknown.

📍 Café C, The Chanakya, New Delhi
📅 October 21 - October 25, 2026

10/10/2026

The Ganga, Reimagined in Time

In 2023, Raymond Weil introduced the Freelancer Ganges Edition, created exclusively for Ethos to commemorate 20 years of Ethos Limited.

In 2026, the story continues with the launch of the Raymond Weil Freelancer Square Ganges Edition. A new silhouette, a striking blue dial and the sacred river traced across the caseback. Limited to just 99 pieces, it’s a familiar story told in a new form.

(Raymond Weil, Raymond Weil Ganges Edition, Ethos x Raymond Weil, Raymond Weil Watches, Ganga River, Ethos Watches)