EJAA

EJAA SILVER JEWELLERY OF UTTARAKHAND

Some stories are worn.Some are simply lived in. Because beautiful things deserve ordinary days too. Available at our sto...
22/07/2026

Some stories are worn.
Some are simply lived in.
Because beautiful things deserve ordinary days too.

Available at our store in Haldwani and Indirapuram.
Explore our collection at www.ejaa.in
Get in touch with us at +91 8439930023

05/07/2026

You know that one piece that makes a simple outfit feel complete? This is it.

Meet our Dhunsi Mala — inspired by traditional Matarmala.
Lightweight, versatile and handcrafted in pure 92.5 silver, it's the kind of piece you'll keep reaching for — with sarees, shirts, dresses and everything in between.

Because some jewellery doesn't just accessorise a look.
It becomes a part of it.
📍 Available at our stores in Haldwani, UK & Indirapuram, NCR
🛒 Shop online at www.ejaa.in
📩 DM us for enquiries and styling assistance.
📞+91 84399 30023

18/06/2026

Some jewellery changes how you look.

A Nath changes how you feel.

The moment it goes on, there's a different kind of confidence. A different kind of grace. A reminder of where you come from, while making the piece entirely your own.
Handcrafted use century old danas and motifs by the help of thappas (moulds) using age old techniques.

Which Nath would you choose? ✨

18/06/2026

Not every piece of jewellery asks to be noticed.

Some simply belong.

Like the silver passed down through generations. Like the stories carried quietly by mountain women. Like the feeling of wearing something that feels familiar, even when it's new.

Rooted in traditions. Reimagined for today.

17/06/2026

Did you know these beads have always been part of traditional Pahadi jewellery?

This time, we chose to see them differently.
Reimagined as bracelets, each bead gets the space to stand out and tell its own story.

25/05/2026

Some hands don’t just create jewellery.
They carry generations of craft within them.

This is the making of our Guluband — crafted using century-old thappas, traditional moulds once used by Pahadi karigars to create heirloom jewellery by hand.

Every strike, every texture, every colour carries a story from the mountains. A craft once slowly fading, now being revived again in silver at EJAA.

Jewellery made by machines can look perfect.
But handcrafted jewellery carries a soul.

Should we share more behind-the-scenes of our craft?

10/05/2026

There comes a moment when you realise…
you’ve become a little like your mother 🤍
In the way you stand in front of the mirror,
wear your jewellery, or want to look beautiful before stepping out ✨
Maybe the most beautiful thing a mother leaves behind is herself in you.

This MOTHER'S DAY, celebrating all the women who make life feel like home..

Enjoy 10% off across our website this week as a small gesture of love. Explore at www.ejaa.in

TELL US in the comments — what’s one thing you do that makes you realise you’re exactly like your mother? 🤍

❤️

Introducing our Navphool Pahuchi —a single line Pahuchi with 9 handcrafted Phool Dana, inspired by Pahuchi that has alwa...
26/04/2026

Introducing our Navphool Pahuchi —
a single line Pahuchi with 9 handcrafted Phool Dana, inspired by Pahuchi that has always been part of Pahadi homes.

Pahuchi has never just been for weddings. It’s something that was worn, lived in, every day. So we thought —
why take it out only on big occasions?
This is our way of bringing it back into the everyday,
for smaller moments, for days that don’t need a reason.

Handcrafted in 92.5 silver using century-old thappas
Features 9 Phool Dana with fine detailing
Adjustable thread (fits all)
Available in Maroon | Green | Black
Oxidised & non-oxidised finishes

Now available on www.ejaa.in
or WhatsApp us on 8439930023

14/02/2026

Not every Valentine needs roses.
Some need silver that stays.

Wear your kind of love.
Happy Valentines Day

❤️ ❤️

These thappas are not just tools.They are memories. They are legacy.From our father’s collection,these original moulds h...
17/01/2026

These thappas are not just tools.
They are memories. They are legacy.

From our father’s collection,
these original moulds have shaped Pahadi jewellery for generations.

What once lived in gold, now continues in silver —
carrying the same soul, the same stories.
From Thappa to Treasure.

Address

Jaiguru Plaza, Nainital Road
Haldwani
263139

Opening Hours

10:30am - 7:30pm

Telephone

+919997223300

Website

Alerts

Be the first to know and let us send you an email when EJAA posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to EJAA:

Shortcuts

Share

Category