Swatch

Swatch Swatch, launched in 1983 by Nicolas G. Hayek, is a leading Swiss watch maker and one of the world's most popular brands.

A Swatch is more than a timepiece: it's a 'talking piece', a state of mind and a medium for self-expression. For over three decades, Swatch has been revolutionizing watchmaking with fashionable designs, ground breaking innovations and a provocative spirit that resonates with the artist in all of us. Today Swatch continues to innovate and surprise with new models, collections and special editions.

Right from the start, Swatch connected with art and artists, and Swatch watches remain a prominent canvas for artists from a broad range of disciplines.

14/06/2026

Beat the winter chill with a pop of colour.
SMASH IT is here and available in store and online now: https://swat.ch/4efYJ2U

13/06/2026

Inside every Bioceramic Royal Pop is a new, hand-wound SISTEM51 movement featuring 90-hours power reserve, a Nivachron™ balance spring, and laser-based precision adjustment.
Visible through the transparent caseback, this mechanical innovation is designed to be seen, worn, and enjoyed.
Gray coils visible? Time to wind.
Gold-colored tone? You're fully powered and ready to go.

https://swat.ch/42w274j

Pop Art challenged convention through striking color, unexpected perspectives, and fearless self-expression.The Bioceram...
12/06/2026

Pop Art challenged convention through striking color, unexpected perspectives, and fearless self-expression.
The Bioceramic Royal Pop Collection channels that same creative spirit, bringing together vibrant design, playful styling possibilities, and a disruptive approach to Swiss watchmaking.

https://swat.ch/42w274j

Get up close and personal with ATLANTIC OCEAN from the Bioceramic Scuba Fifty Fathoms Collection. One of the few watches...
11/06/2026

Get up close and personal with ATLANTIC OCEAN from the Bioceramic Scuba Fifty Fathoms Collection. One of the few watches from this collection available to purchase online.

Click the link in bio to see more of ATLANTIC OCEAN.

11/06/2026

The eight watches from the AP x Swatch collaboration are powered by a brand-new version of our SISTEM51 movement. This version has been re‑engineered as a hand-wound calibre without a central screw, offering wearers a distinctly tactile experience that connects them to the rich heritage of watchmaking.
https://swat.ch/42w274j

Thanks to their unique modular design inspired by the Swatch POP watches fromthe 1980s and a high-quality calfskin lanya...
05/06/2026

Thanks to their unique modular design inspired by the Swatch POP watches from
the 1980s and a high-quality calfskin lanyard, the watches in the Bioceramic
Royal Pop Collection can be worn, and shown off, in all kinds of creative ways.
Additional accessories open up even more styling possibilities.

https://swat.ch/4dOUw7v

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Brisbane International Airport
Brisbane, QLD
4008

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+61 434 602 769

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