“Tharwa Gifts Trading LLC" (Brand Name: “Arafah Eleganza”) started its operations at Al Barsha Mall, Al Barsha, Dubai, UAE. We offer a great collection of traditional Indian and Turkish cosmetic jewelleries and accessories in various designs and sizes. Our jewellery mainly classified into four categories: American Diamond (AD), Indian Polki, Pearl and Turkish handmade jewelleries. The items includ
e necklaces, bracelets, bangles, earrings, rings, pendants, ‘punja’, ‘tika’, anklets, toe rings, nose rings, belly rings, brooches etc. The company stocks wide selection of jewellery in the mall. The purpose of this business plan is to develop company's vision and strategy and then use this plan as a guide to develop and grow the business. This business plan will also be used to align the various elements of the company to create a coherent system of sustainable customer satisfaction and profitability. Tharwa Trading LLC will focus its primary market especially on Arabic, Indian and European women, teenage girls and kids. We will concentrate our marketing efforts on professional and sociable ladies, tourists as well as those who like to dress up for partying. We will sell to these customers by suggesting color combinations and styles for various outfits and occasions demonstrating our knowledge of fashion design and customer service, targeting at individual shoppers. In this industry, Indian and Turkish Jewelleries are popular because of their unique designs and features. Moreover, they are affordable and ideally suited in occasions like wedding, Eid and other Celebrations too.
