03/02/2026
The Visionary Behind UV Studio & Eye Respect — Redefining Eyewear, Culture & Community with Jonathan van Blerk
Join host Nicholas on a compelling journey into the world of design, lifestyle, and entrepreneurial vision. In this premiere lifestyle episode, Nicholas reconnects with longtime friend and innovator Jonathan van Blerk — founder of Eye Respect and the experiential UV Studio / UV Ultimate Vision lifestyle brand — as they explore how high-quality eyewear intersects with self-care, culture, and community.
Jonathan shares his personal story of creativity, reinvention, and global expansion, from Monte Carlo-crafted eyewear to immersive concept spaces in Italy and beyond. Together, they delve into the launch of the UV Club membership, a radically different approach to premium eyewear, community access, and exclusive cultural experiences.
In this conversation you’ll learn:
📍 How Jonathan is merging premium design with experiential lifestyle elements — including a specialty café, acoustic music venue (the UV Cavern), and gym bar — to build a holistic cultural hub.
👓 The value and vision behind the UV Club — an innovative membership for bespoke eyewear with global event access, starting at €20/month.
🌍 Expansion plans spanning Italy, Cape Town, New York, and Mexico City, and how Italian lifestyle and self-care inform the brand ethos.
🤝 How a shared history and friendship underscores resilience, authenticity, and personal growth.
Whether you’re passionate about design, entrepreneurship, or modern lifestyle curation, this episode offers a rare look into building brands that honor heritage, community, and purposeful living.
