Avi & Co

Avi & Co www.aviandco.com In recent years Avi once again expanded his business to include luxury watch brands such as Rolex, Audemars Piguet and Hublot.
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Avi and his family started their business in Israel back in 1999 with only a small inventory of gold jewelry, eventually growing their business until in 2003 moving the entire operation to the United States and the world famous New York Diamond District. Specializing in uniquely designed diamond jewelry and engagement rings Avi offers his customers only the finest quality at the best prices in add

ition to his superior service paying particular attention to the needs of his individual customers. Avi takes pride in having gotten thousands of couples engaged over the years and building lasting relationships with his customers which keep them coming back for all their fine jewelry needs. With Avi's connections in the wholesale watch market he is able to offer you completely unworn watches at significant discounts over the retail price. To facilitate his growing wholesale business Avi opened his new office/showroom in 15 W. 47th St. where customers and dealers alike can enjoy a comfortable atmosphere while choosing from the many beautiful items he has to offer.

07/19/2026

The final matchup. 🏆⚽

Spain or Argentina?

Two football powerhouses. Two exceptional Richard Mille creations.

🇪🇸 Richard Mille RM 65-01 in 18K rose gold with a skeletonized split-seconds chronograph.

🇦🇷 Richard Mille RM 67-02 Alexis Pinturault in Quartz TPT and Carbon TPT, engineered for lightweight performance.

Different styles. Same championship mentality.

Which team are you rooting for?

📍 Available now at Avi & Co. | DM to inquire

The FIFA World Cup Final is set. 🇪🇸🏆🇦🇷As Spain and Argentina prepare to face off on football's biggest stage, we curated...
07/19/2026

The FIFA World Cup Final is set. 🇪🇸🏆🇦🇷

As Spain and Argentina prepare to face off on football's biggest stage, we curated a selection of luxury timepieces inspired by each nation's iconic colors and unmistakable style.

From the Richard Mille RM 35-02 "Rafael Nadal" and the Hue by Avi & Co. Red Ruby for supporters of La Roja, to the Richard Mille RM 028, Patek Philippe Nautilus, and Avi & Co. Iced Collection: Color in Motion for fans of La Albiceleste, these watches bring team spirit to the wrist through exceptional craftsmanship and design.

Whether you're watching from MetLife Stadium, hosting a viewing party, or cheering from your favorite sports bar, discover the watches inspired by the FIFA Final.

Read the full editorial:
https://www.aviandco.com/soccer-inspired-watches-for-fifa-fans

The final is here. 🏆⚽As Spain and Argentina compete for football's biggest prize, one timepiece captures the spirit of t...
07/19/2026

The final is here. 🏆⚽

As Spain and Argentina compete for football's biggest prize, one timepiece captures the spirit of the moment.

The Avi & Co. Iced Collection "Color in Motion" pairs an 18K white gold case, a fully diamond-set dial, and a vibrant yellow rubber strap across a bold 44 mm silhouette.

Inspired by the game's ultimate trophy. Built to stand out.

📍 Available now at Avi & Co. | DM to inquire
https://www.aviandco.com/iced-collection

Every odyssey leaves behind a legacy. ✨Some journeys last a season. Others become stories that endure for generations.Li...
07/18/2026

Every odyssey leaves behind a legacy. ✨

Some journeys last a season. Others become stories that endure for generations.

Like every great odyssey, exceptional timepieces accompany life's defining moments, carrying memories, milestones, and craftsmanship that stand the test of time.

Featuring iconic creations from Audemars Piguet, Patek Philippe, and Rolex.

• Audemars Piguet Royal Oak Ref. 77450ST, Silver Grande Tapisserie Dial
• Audemars Piguet Royal Oak Ref. 15400ST, Blue Grande Tapisserie Dial
• Rolex Daytona Ref. 126500LN, "Panda" White Dial
• Patek Philippe Nautilus Ref. 5712/1A-001, Gradient Blue Dial with Moonphase

Because the greatest journeys deserve equally timeless companions.

📍 Available now at Avi & Co. | DM to inquire

Adventure, mythology, and Mediterranean style come together in our latest editorial. 🌊✨Inspired by Christopher Nolan's T...
07/17/2026

Adventure, mythology, and Mediterranean style come together in our latest editorial. 🌊✨

Inspired by Christopher Nolan's The Odyssey, we curated a collection of exceptional timepieces that embody the spirit of exploration and timeless storytelling.

From the ocean blue hues of the Patek Philippe Aquanaut Luce and Richard Mille RM 028 to the grandeur of the diamond-set Audemars Piguet Royal Oak, Vacheron Constantin Overseas, F.P. Journe Quantieme Perpetuel, and Avi & Co.'s own Iced Collection, these watches capture the beauty, adventure, and enduring legacy of one of history's greatest epics.

Explore the full feature:
https://www.aviandco.com/channel-the-odyssey-with-watches-inspired-by-greek-mythology

07/17/2026

Not your average Daytona. ✨
 
The Rolex Cosmograph Daytona Ref. 116588SACO pairs bold performance with exceptional gem-setting, featuring an orange sapphire bezel, baguette diamond hour markers, and an Oysterflex bracelet.
 
A striking expression of one of Rolex’s most iconic collections.
 
Would you wear this Daytona?
 

The journey continues. ✨The Patek Philippe Complications Ref. 5036/1R-001 pairs an elegant 18K rose gold construction wi...
07/17/2026

The journey continues. ✨

The Patek Philippe Complications Ref. 5036/1R-001 pairs an elegant 18K rose gold construction with a white Roman numeral dial, annual calendar complication, and moonphase display.

A timeless reminder that true icons are defined not only by where they begin, but by the legacy they leave behind.

📍 Available upon request at Avi & Co. | DM to inquire

07/17/2026

You can only choose one. 👀
 
• Rolex Daytona Ref. 116506 – Platinum with an ice blue dial and brown Cerachrom bezel
• Avi & Co. AH10 Frosted – 18K white gold with baguette diamonds and signature frosted finish
• Audemars Piguet Royal Oak Tourbillon Ref. 26516PT – Platinum with a smoky grey dial and flying tourbillon
 
Three exceptional pieces. Three completely different personalities.
 
Which one are you taking?
 

07/17/2026

One of Patek Philippe’s most captivating blue creations. 💎
 
Crafted in platinum, the Grand Complications Ref. 5271/11P-010 pairs a rich lacquered blue dial with blue sapphire-set bezel and lugs, creating a remarkable balance of technical mastery and exceptional design.
 
A timepiece built for collectors who appreciate complexity, craftsmanship, and undeniable presence.
 
Would this be a grail piece in your collection?
 

07/17/2026

Some watch combinations simply speak for themselves. ✨
 
Champagne tones. Diamond brilliance. Bold nautical design.
 
Featuring:
• Rolex Day-Date 36 Ref. 118208
• Rolex Day-Date 36 Ref. 128348RBR
• Rolex Yacht-Master II Ref. 116688
 
Three distinct expressions of Rolex craftsmanship, each bringing its own personality to the collection.
 
Which one are you choosing?
 

Address

15 W 47th Street Suite 200
New York, NY
10036

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 5pm

Telephone

+12123541808

Website

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