John Apel

05/29/2026

for day 2️⃣

05/28/2026

Come watch the John Apel Team as we set up for COUTURE 2026

We'll see you at COUTURE. 🤍For over 30 years, John Apelian has been known as The Jeweler's Jeweler — handcrafting every ...
05/24/2026

We'll see you at COUTURE. 🤍

For over 30 years, John Apelian has been known as The Jeweler's Jeweler — handcrafting every piece with uncompromising integrity, entirely in New York City.
If you're a fine jewelry retailer looking to carry something truly exceptional, come find us at Salon 128 at the COUTURE Show in Las Vegas. We'd love to talk about what a partnership could look like for your store.
🔗 Connect with us, check out our newly launched website

05/20/2026

Effortless elegance. Featuring a necklace from our Seaside collection by John Apel. ✨

25+ years at Couture  , and we’re just getting started. ✨This year, we aren’t just showing up—we’re leveling up. We’re a...
05/12/2026

25+ years at Couture , and we’re just getting started. ✨

This year, we aren’t just showing up—we’re leveling up. We’re arriving in Las Vegas with our most exciting collection debut to date and a completely refreshed brand experience you have to see to believe.

Beyond the sparkle, our promise remains the same: family-owned integrity, NYC-handcrafted excellence, and a personal partnership that only a studio like ours can provide.

See you at the show, starting May 28th at Salon #128. 🥂

05/08/2026

Nobody bezels diamonds like this ✨. Our Signatures collection is handcrafted entirely in our NYC atelier — featuring nature-inspired Fleurette designs and a bezel technique so precise, so refined, there is simply nothing else like it in fine jewelry 💍. This is what 30+ years of mastery looks like.

The collection that built our reputation — and continues to evolve year after year.Signatures is our best-selling collec...
05/08/2026

The collection that built our reputation — and continues to evolve year after year.

Signatures is our best-selling collection for a reason. Each season, we introduce new variations, but one thing never changes: the level of craftsmanship behind every piece.

Intricate, hand-set bezel work. Precision that takes time — and a commitment to detail not many are willing to make.

It’s the difference you can see… and feel.

25+ years at COUTURE 2026 — and every year, we bring something new to the table.This year: our most exciting collection ...
05/07/2026

25+ years at COUTURE 2026 — and every year, we bring something new to the table.

This year: our most exciting collection debut yet, alongside a reimagined brand experience.

As a family-owned NYC atelier, every partnership is personal — and every piece is crafted, start to finish, by our master craftsman.

Meet Zahara & Seaside Collections ✨Effortless, everyday pieces inspired by nature — designed to move with you and elevat...
04/25/2026

Meet Zahara & Seaside Collections ✨

Effortless, everyday pieces inspired by nature — designed to move with you and elevate the little moments. 18kt yellow gold and high quality diamonds elevate the look of these expertly crafted pieces.

Timeless. Elegant. Wearable.

Handcrafted in the USA 🇺🇸

✨ HOT off the bench! ✨It doesn’t get more handmade than this.Fresh from our NYC atelier, these two Opal Fleurette neckla...
02/11/2026

✨ HOT off the bench! ✨

It doesn’t get more handmade than this.

Fresh from our NYC atelier, these two Opal Fleurette necklaces showcase John Apel’s signature craftsmanship — meticulously hand-set, delicately sculpted, and brought to life petal by petal. 🌸 These two pieces are shipping out today!

Each piece is individually handcrafted in our New York City studio, where old-world techniques meet modern elegance. 💫

Care for your jewelry at home! Enjoy these tips and tricks from John Apel!💎💍Feel free to share with all your friends!___...
08/16/2024

Care for your jewelry at home! Enjoy these tips and tricks from John Apel!💎💍

Feel free to share with all your friends!

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