viviansonnewyork

08/01/2026

Meet our new muse.
She’s wearing more than diamonds. ✨

07/29/2026

07/25/2026

Summer Tennis Bracelet.
A diamond catches the light.
Taste makes it timeless✨

07/16/2026

A new starting line.
A new design project.
Just begin.
Stay Rare. Stay Brilliant. ✨

07/06/2026

Everyone has at least one.

Old gold or jewelry tucked away in a drawer heirloom pieces, outdated designs, or rings you no longer wear. Sleeping gold deserves a second life.

Instead of letting them sit untouched,
let us transform them into new pieces you’ll actually love to wear.

07/01/2026

“Can sapphires really be this beautiful?” 💙
We hear it all the time in our showroom.

Diamonds catch the eye. Sapphires steal the heart.
Together, they don’t compete. They make each other shine. Just like the besties. ✨

Casual. Classic. Luxe. 💙
Diamonds + sapphires.
Luxury in every detail.
Vivian Son New York

06/27/2026

The Ultimate Surprise Proposal. 💍✨
Everyone knew… Except her. 🤍
Until the moment she said, “Yes.”
A moment to remember forever.

06/24/2026

SCF Collection Sassy. Classy. Fine. ✨

Classic•refined. Minimal•unforgettable.

The new standard of everyday diamonds.
New Style Stud Earrings

Vivian Son New York
Stay Rare · Stay Brilliant 💎

06/23/2026

The coolest thing about this ring?

Nobody else has it.

Designed from scratch.
Made for one person.
Finished by hand.

That’s the difference.

EER
Extraordinary. Elegant. Rockstud. 🖤

VivianSonNewYork