04/07/2026
Raise your hand if you've been "working on a book" for over a year.
No judgment. It's one of the most common things I hear from entrepreneurs.
The idea is there. The expertise is there. But something keeps stalling it.
Usually it's this: no one ever helped you answer the three questions that make or break a book before you write a single chapter.
> Who is this actually for?
> Why will they buy it over anything else?
> How will they find it?
Those aren't writing questions. They're business questions.
And they're exactly what Dr. Jennifer Dorsey cover in this Author Intensive.
April 23-24 in Edwardsville, Illinois, at SIU's Morris University Center.
Two days. Seven modules. 20 people max.
You don't need a manuscript. You just need an idea and a willingness to stress-test it.
Details and registration at drjendorsey.com/author-intensive
Who in the Metro East or St. Louis area should know about this? Tag them here.
PS. Sitting on a manuscript but not sure how to make it work for your business? We can help you plan it strategically. Book a discovery call.