12/22/2025
Starting in January, we’re going back to our roots and switching to 𝐨𝐧𝐥𝐢𝐧𝐞-𝐨𝐧𝐥𝐲 𝐬𝐡𝐨𝐩𝐩𝐢𝐧𝐠 for the month ✨
With over 𝟗𝟎% 𝐨𝐟 𝐨𝐮𝐫 𝐨𝐫𝐝𝐞𝐫𝐬 𝐚𝐥𝐫𝐞𝐚𝐝𝐲 𝐡𝐚𝐩𝐩𝐞𝐧𝐢𝐧𝐠 𝐨𝐧𝐥𝐢𝐧𝐞, we’re excited to lean fully into where you love to shop most. This shift also comes at the perfect time, as I’ve been given the opportunity to go 𝐛𝐚𝐜𝐤 𝐭𝐨 𝐬𝐜𝐡𝐨𝐨𝐥 𝐭𝐨 𝐞𝐱𝐩𝐚𝐧𝐝 𝐭𝐡𝐞 𝐩𝐞𝐫𝐦𝐚𝐧𝐞𝐧𝐭 𝐦𝐚𝐤𝐞𝐮𝐩 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐈 𝐨𝐟𝐟𝐞𝐫 — something I’m incredibly excited about for the future of the shop.
Going online-only allows us more time for 𝐥𝐢𝐯𝐞 𝐬𝐚𝐥𝐞𝐬, 𝐧𝐞𝐰 𝐚𝐫𝐫𝐢𝐯𝐚𝐥𝐬, 𝐜𝐮𝐬𝐭𝐨𝐦 𝐚𝐩𝐩𝐚𝐫𝐞𝐥, 𝐚𝐧𝐝 𝐜𝐫𝐞𝐚𝐭𝐢𝐧𝐠 𝐚𝐜𝐫𝐨𝐬𝐬 𝐦𝐨𝐫𝐞 𝐩𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬, while continuing to grow the PMU side of the business.
Our storefront location isn’t going anywhere — it will be used as our workspace, warehouse, and order fulfillment hub. We’ll still be making apparel, taking custom orders, working out of the space daily, and planning pop-up shops and special in-person events throughout the year. 𝐘𝐨𝐮 𝐰𝐢𝐥𝐥 𝐬𝐭𝐢𝐥𝐥 𝐛𝐞 𝐚𝐛𝐥𝐞 𝐭𝐨 𝐝𝐨 𝐥𝐨𝐜𝐚𝐥 𝐩𝐢𝐜𝐤 𝐮𝐩 𝐡𝐞𝐫𝐞!
January is all about 𝐟𝐨𝐜𝐮𝐬, 𝐠𝐫𝐨𝐰𝐭𝐡, 𝐚𝐧𝐝 𝐛𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐰𝐡𝐚𝐭’𝐬 𝐧𝐞𝐱𝐭, and we can’t wait to take you along for it 🤍