Amazfit

Amazfit Train. Recover. Repeat.

With up to 20 days of battery life, the new Bip Max is built for long weeks, early workouts, and weekend adventures with...
05/23/2026

With up to 20 days of battery life, the new Bip Max is built for long weeks, early workouts, and weekend adventures without stopping to recharge.

Available now at amazfit.com

05/22/2026

We’re excited to welcome to the Amazfit family. 🏔️

From her win at TDS during UTMB to victories at Madeira Island 115k, Martina has become one of the most respected names in trail running and just outdoor exploration with her tough, no-quit approach and absolute love for the mountains.

As an Amazfit athlete, Martina will be training and racing with the Cheetah 2 Ultra, using it to track recovery, HRV, sleep, fatigue, and the long mountain training days that prepare her for racing at the highest level.

Next up: Andorra 100km this June. ⛰️⚡️

Strength is part of the bigger picture.With Strava’s new Strength Training experience, workouts synced from the Zepp App...
05/21/2026

Strength is part of the bigger picture.

With Strava’s new Strength Training experience, workouts synced from the Zepp App now bring more depth to how your training is tracked, shared, and understood, from exercises and reps to muscle groups and long-term progression.

Built for hybrid athletes who know performance comes from more than one discipline.

Head to the link in bio to learn more.

Built for the everyday athlete, the new Bip Max combines a large 2.07” AMOLED display, up to 18 days of battery life, of...
05/20/2026

Built for the everyday athlete, the new Bip Max combines a large 2.07” AMOLED display, up to 18 days of battery life, offline maps, and smart training and recovery tools into one watch designed to move with you through workouts, recovery days, and everyday life.

The kind of watch that fits into your routine from day one. Now available on Amazfit.com

A solid tune-up race and another strong day out on Saturday for ..2nd place at Ultra Trail Australia 50K, building throu...
05/17/2026

A solid tune-up race and another strong day out on Saturday for ..

2nd place at Ultra Trail Australia 50K, building through the shorter distances before the bigger goals later this season. Controlled early, then a big push late, topping out at 185 bpm in the final effort to the finish line.

Sometimes races like these are about learning where the legs, fitness, and mind are at💪

05/16/2026

Zegama was one of Rosita’s biggest goals this year.
But sometimes life shifts the timeline in ways bigger than sport.

Recently, Rosita shared that she’s expecting, and while she won’t be stepping onto the start line this year, this next chapter matters just as much.

We’re proud to be alongside Rosita through every stage of the journey: in sport, in life, and now in motherhood.

The mountains races will still be there when she’s ready to return.

Two straps included, because comfort is personal.The Cheetah 2 Ultra comes with both a black silicone strap and a stripe...
05/15/2026

Two straps included, because comfort is personal.

The Cheetah 2 Ultra comes with both a black silicone strap and a striped green nylon strap so you can choose what feels best for training, racing, recovery days, or everyday wear.

05/14/2026

For the days that go longer than planned.

The new Cheetah 2 Ultra is built for trail runners who need hardware they don’t have to think twice about. Titanium build, sapphire glass, reliable GPS, offline maps, and battery life that keeps going when the trail does.

Introducing Cheetah 2 Ultra, built for trail runners and long days in the mountains. Full-color maps and dual-frequency ...
05/13/2026

Introducing Cheetah 2 Ultra, built for trail runners and long days in the mountains.

Full-color maps and dual-frequency GPS keep you on course when the route fades. A Grade 5 titanium build with sapphire glass holds up through impact, weather, and long days out. And with up to 33 hours in Trail Running mode, the battery is built to outlast your longest efforts.

Explore the new Cheetah 2 Ultra at amazfit.com

Race week doesn’t change the work, it sharpens it.Every step is measured, from real-time pacing and precise GPS to adva...
05/11/2026

Race week doesn’t change the work, it sharpens it.

Every step is measured, from real-time pacing and precise GPS to advanced running metrics that keep your splits in focus. Paired with guided training and recovery insights, it’s built to keep every session intentional from start line to finish.

Explore the features of the latest Cheetah 2 Pro at amazfit.com

Warmer temps, longer days, and training starting to come together.As the volume builds, so does the need for clarity.Wit...
05/05/2026

Warmer temps, longer days, and training starting to come together.

As the volume builds, so does the need for clarity.

With precise GPS, structured training via Zepp Coach, and recovery insights that track how your body responds, Cheetah 2 Pro supports the full picture of performance.

Learn more about our newest watch at amazfit.com

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