I Wear Apparel is owned by four girls who loves dressing up, fashion and dreamed to have their own clothing line. They started I Wear Apparel as online-ready-to-wear business. They got the name “I Wear Apparel” when they’re in their college days. When their instructor/professor in their marketing subject asked them to think and make their own brand name as a project. And because of their passion a
nd dream that someday this brand name will exist. One year after they graduated, they decide to make this dream come true. I Wear Apparel business concept is to offer ready-to-wear apparel from blouses, tees, pants, jeans, dresses, accessories such as footwear, jewelry and other merchandise, which can be easily be mixed and matched. I Wear Apparel aim to create a lifestyle for women and/or men by providing quality products with reasonable price
We know I Wear Apparel is not a popular business/company or selling any branded products. We just want to share our passion in dresses, accessories and other stylish apparel. And we also want every people in ODIONGAN or even in every Filipino to bear in their mind that they don’t need expensive clothes and designer pieces just to be fashionable or to follow trends. As one of the editors of Meg Magazine stated "Just because you don't wear sky-high stilettos nor step out in designer pieces worth more than your life, doesn't mean you can't be fashionable in your own way", what matter is that you’re happy and comfortable with your look. Everyone can look or be fashionable even in inexpensive clothes; it’s all up to you.
