04/09/2024
Whenever I tell someone what I do for a living, it’s never a brief conversation. The questions start rolling in: "How did you get into that?" "How does it work?" "How do people find you?" And as the conversation unfolds, there's often the question: "Is it seasonal?"
The answer is YES - my work certainly sees seasonal fluctuations. There are certain times of the year when people are particularly motivated to make major life changes. The New Year is an obvious one, with resolutions flying around and the sense of a fresh start. But another peak time is September.
No matter how many years it's been since we left school, we still get that "new term" feeling. Summer ends, and with the arrival of a new season, we’re driven to refocus on our goals. September sees a surge in career development activities and gym memberships as people re-commit to their ambitions. For those seeking a life partner, simply joining an app might feel either too passive or too time-consuming. That's when many start looking for more effective alternatives, leading to a rise in enquiries and sign ups for my services.
So, here's to the start of a new school year - may it be filled with fresh opportunities and renewed motivation.